Kiera
Kiera
Kiera
Kiera
A brand of comfortable homemade women's sandals.
Service:
Social Media Management
Industry:
Fashion
Year:
2025
Timeline:
2 Month & Counting
The Challenge
A brand of comfortable homemade women's sandals.
They needed to create entertaining content while remaining aligned with sales objectives.
- Needed content that was fun yet still product-driven.
- Required consistent storytelling that connected lifestyle with sandals.
- Had to avoid content that felt too promotional or too detached from the product.
The challenge was to merge lifestyle entertainment with subtle product showcasing. The brand required a balance where content felt enjoyable but still served as a sales driver for their sandals.
Results:
The new content direction successfully created a distinct and enjoyable style that increased brand engagement.
- Created “Girls Era” content showing fun activities while wearing Kiera sandals.
- Maintained a perfect balance between entertainment and product promotion.
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Case Study
Case Study
Case Study
Case Study
